Keep in touch with site visitors and boost loyalty
Benjamin Lowe • May 31, 2025
There are so many good reasons to communicate with site visitors. Tell them about sales and new products or update them with tips and information.
Here are some reasons to make blogging part of your regular routine.
Blogging is an easy way to engage with site visitors
Writing a blog post is easy once you get the hang of it. Posts don’t need to be long or complicated. Just write about what you know, and do your best to write well.
Show customers your personality
When you write a blog post, you can really let your personality shine through. This can be a great tool for showing your distinct personality.
Blogging is a terrific form of communication
Blogs are a great communication tool. They tend to be longer than social media posts, which gives you plenty of space for sharing insights, handy tips and more.
It’s a great way to support and boost SEO
Search engines like sites that regularly post fresh content, and a blog is a great way of doing this. With relevant metadata for every post so search engines can find your content.
Drive traffic to your site
Every time you add a new post, people who have subscribed to it will have a reason to come back to your site. If the post is a good read, they’ll share it with others, bringing even more traffic!
Blogging is free
Maintaining a blog on your site is absolutely free. You can hire bloggers if you like or assign regularly blogging tasks to everyone in your company.
A natural way to build your brand
A blog is a wonderful way to build your brand’s distinct voice. Write about issues that are related to your industry and your customers.
As small businesses face increasing financial complexity in 2025, manual bookkeeping is no longer enough. AI and automation are revolutionizing how companies manage their finances — from payroll and accounting to expense tracking and compliance. Recent reports highlight this shift: a NetSuite 2025 Accounting Trends study shows cloud-based solutions and real-time dashboards are becoming essential, while the Financial Cents 2025 Workflow & Automation Report reveals firms are automating repetitive tasks to focus more on strategic financial planning. The Rise of AI in Bookkeeping AI-powered tools can automatically categorize expenses, reconcile accounts, and flag unusual transactions. According to Intuit’s 2025 Accounting Trends , 64% of accounting firms plan to invest heavily in AI, reflecting the growing demand for smarter, faster bookkeeping solutions. Platforms like @QuickBooks help small businesses automate routine accounting tasks, giving business owners more time to focus on growth. Real-Time Financial Insights Small businesses now expect instant visibility into cash flow, expenses, and profitability. Cloud-based bookkeeping solutions provide dashboards that update in real time, helping owners make faster, data-driven decisions. Twin Oaks Bookkeeping leverages these technologies to give clients accurate, timely financial reports that inform better business decisions. According to SMAC CPA’s 2025 Small Business Bookkeeping Guide , adopting real-time bookkeeping tools is critical for keeping up with competition. Smarter Workflows, Fewer Manual Tasks Automation is not just about efficiency; it reduces errors and improves compliance. By integrating payroll, accounting, and bookkeeping in cloud platforms, small businesses streamline operations and save valuable time. Twin Oaks partners with trusted platforms like @QuickBooks to ensure smooth, automated workflows that keep businesses organized and compliant. 📝 Take Action in 2025 Small business owners don’t have to struggle with bookkeeping anymore. Twin Oaks Bookkeeping helps businesses across New Hampshire implement AI-driven, automated accounting solutions — saving time, reducing errors, and providing actionable insights. 📩 Learn more at www.twinoaksbooks.com or send us a message on LinkedIn to see how we can streamline your business finances. #Bookkeeping #SmallBusinessFinance #AIinAccounting #Automation #CloudBookkeeping #TwinOaksBookkeeping #QuickBooks #Payroll #AccountingTrends2025
In today’s fast-changing business world, small businesses face growing pressure to manage their finances more efficiently but finding skilled bookkeepers and accountants has become a challenge. The solution? Artificial Intelligence (AI) is quickly becoming the trusted partner that helps bridge the accounting skills gap. At Twin Oaks Bookkeeping, we’ve seen how AI-powered bookkeeping tools are transforming the way small businesses handle their day-to-day financial tasks saving time, reducing errors, and creating room for smarter decision-making. 1. Automation Handles the Routine, So You Can Focus on Strategy AI bookkeeping tools can automatically categorize transactions, reconcile accounts, and detect duplicates in seconds — tasks that traditionally took hours. This automation doesn’t replace human expertise; instead, it allows business owners and accountants to focus on analysis, planning, and growth. By letting technology handle the repetitive work, companies gain more time to focus on what matters most — their business. 2. Improved Accuracy and Reduced Human Error Manual data entry and spreadsheet management often lead to small mistakes that can snowball into major discrepancies. AI reduces these errors by learning from patterns and identifying inconsistencies in real time. For example, if an expense looks out of place or an invoice number is missing, AI can flag it instantly keeping your books cleaner and more accurate. At Twin Oaks, we pair these smart systems with human oversight to ensure every entry is verified and compliant. 3. Real-Time Financial Insights for Better Decisions Gone are the days of waiting until month-end to understand your cash flow. AI-powered bookkeeping systems provide real-time data and visual dashboards that help business owners see where their money is going, track expenses, and forecast future trends. This level of insight empowers small businesses to make proactive financial decisions whether that’s investing in growth, cutting unnecessary costs, or improving profitability. Bridging the Gap Together The future of bookkeeping isn’t about replacing people with machines it’s about enhancing human expertise with technology. By combining automation and personalized financial guidance, Twin Oaks Bookkeeping helps small businesses stay ahead, efficient, and confident in their financial management. If your business is ready to embrace smarter bookkeeping, let’s connect today. 📞 Contact us for a free consultation” or “Schedule a call with Twin Oaks Bookkeeping. 603-444-3363
Top 5 Bookkeeping Mistakes Small Business in New Hampshire Must Avoid . If you run a small business in New Hampshire, managing your bookkeeping properly can mean the difference between smooth growth and financial chaos. At Twinoaks Bookkeeping , we specialize in helping local business owners avoid common pitfalls. Here are five of the biggest bookkeeping mistakes-and how to avoid them. 1.Mixing Personal and Business Expenses Always keep your business and personal finances separate .it simplifies record-keeping and your business audit- ready. Opening a separate business account is one of the first steps we recommend at Twinoaks Bookkeeping. 2.Not Keeping Receipts and Records Missing receipts can mean missed tax deductions and red flags during an audit. We help clients implement digital tools to easily save and categorize receipts. 3.Waiting Until Tax Season to Do Your Books Many New Hampshire business owners only look at their books when text season hits. That's too late regular monthly bookkeeping helps you monitor your cash flow, reduce surprises, and plan smarter. 4.Skipping Bank Reconciliation Monthly reconciliations ensure your books match your actual transactions. This is a core part of our service clients from costly errors. 5.Trying to Do it All Yourself Bookkeeping software helps, but it can't replace strategic guidance. As New Hampshire-based bookkeeping professionals, we provide personalized service so you can focus on what you do best: running your business. Need help avoiding these mistakes? Contact Twinoaks Bookkeeping today-we support small business across New Hampshire with reliable, affordable bookkeeping services.
The new season is a great reason to make and keep resolutions. Whether it’s eating right or cleaning out the garage, here are some tips for making and keeping resolutions.
Write about something you know. If you don’t know much about a specific topic that will interest your readers, invite an expert to write about it.